Born Rich by Loot-Tenant Trax,
“Born Rich has a lot of different meanings,” he explains. “Born Rich album expands on different themes: Where do we come from? What is our history? Who are our ancestors? When will be greater than those before us? Why don’t we realize that we are already there?
That we’ve been here since we’ve taken our first breath and open our eyes
We were Born Rich.”
In order to convey this message, Loot-Tenant Trax took a different approach to recording his solo debut album. He took the route of an seasoned standup comedian, touring his Born Rich songs at different shows working out his new material to the people he wants to spread the message to. He then worked with soon to be legendary engineers, Ira Parker and Kevin McCloskey, at Maximus Studios to craft a cohesive body of work that captured a modern energy within a timeless structure, utilizing real instrumentation of guitars, keyboards, violins; original soul-inspired vocal singers and spoken word.
The album opens up with a powerful spoken word by A Poet Named Superman. “Predestined to be Royalty we walk into our destiny daily. Failure is not something we familiarize ourselves with. Kings and queens are part of the family. We rule everything we see, enhance everything we touch and breath everything we speak and think. We were Born Rich.”
The first single CROWN embodies this message. With its simmering production, the track nods to the classic 'Boom Bap' sounds of Golden Era Hip Hop story telling elements. Loot's verses remain as vivid as they are vital. “I wanted it to be soulful, self reflection but not preachy,” he admits. “I talk with braggadocios to awaken that spirit of competition for listeners to realize their only competition is within themselves.”
Meanwhile, “CROWN” builds from a excerpt speech from Marcus Garvey telling the listeners that man should understand themselves because man is full of knowledge. The crooning hook, sung by Loot-Tenant Trax, instantly grabs the listener as Loot's message takes hold. He confronts the struggle of 'trying to get his head right' and 'holding it down' when the 'worlds trying to hold you down'. He speaks 'now I got my bread right'. “Bread in this sense is representation of the body being broken and now being healed. Heavy is the head that wears the CROWN. The CROWN (your soul) represents your Born Rich birth right that empowers you to reign over any difficulty with just the power of your voice.”
"I'd love for people to walk away from this album feeling that they breath this, they love this, and they don't have or even want a choice other than this because they know they were Born Rich”
Tracklist
| 1. | Born Rich intro | 0:19 |
| 2. | Crown | 5:03 |
| 3. | Lucky | 3:40 |
| 4. | Thicker Than Water | 3:36 |
| 5. | Record Deal | 3:50 |
| 6. | Gold Ashtrays | 4:37 |
| 7. | Moth To a Flame | 4:00 |
| 8. | Glory | 3:48 |
| 9. | Pops | 3:35 |
| 10. | Fighter | 3:54 |
| 11. | Greatness Personified | 3:27 |
| 12. | Don't Be Mad (preview) | 2:52 |
| 13. | Even Though (preview) | 4:32 |
| 14. | Rich, Dumb & Crazy | 3:56 |
| 15. | Love Games | 0:19 |
| 16. | Dear Mama | 2:54 |
| 17. | On My Way | 3:11 |
Credits
License
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Loot-Tenant Trax, a Liberian hip hop artist who has taken the NC hip hop scene by storm.
With a hybrid of skills from being an emcee, producer, engineer, videographer; Loot has collaborated with some of the most progressive INDY talent in music today.
Starting his own Indy label, Homebase Music Group in late 2006, Loot-Tenant Trax is dropped his first label LP entitled Born Rich 5/01/2015.